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94% agree Line2Define Lip has a smooth creamy texture that doesn't skip or drag during application*

93% agree lips look instantly fuller and more sculpted**

92% agree they can sip and eat knowing their lip liner is not smudging***

*User trial on 208 women over 4 weeks
**User trial on 103 women over 4 weeks
***User trial on 105 women over 4 weeks

Lip Liner - FAQ

It’s all in the formula. Line2Define Lip is waterproof and smudge proof for long-lasting, feather-free wear.

Nobody likes a blunt liner. You can absolutely sharpen Line2Define Lip. If yours is looking a little tired, our Make A Point sharpener is the perfect partner to keep your liner just how you like it.

Yes – and we mean it. The formula is waterproof, smudge-proof, and specifically designed not to feather or bleed into fine lines. It’s the long-wear heroine your lips have been waiting for.

Complete your Match2Me to find the perfect shade to suit your unique combination of skin, hair and eye colour.

Definitely. Line2Define Lip Liner can be worn with Just Joyous, Sheer Shimmer, Lip2Cheek and Lip Glow.

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Application tips

How to apply the Line2Define Lip Liner

Glide Line2Define Lip Liner across your lip line, starting with your Cupid’s bow and the centre of your bottom lip, working outwards to the corners.

For fuller-looking lips, overdraw the line slightly, and for long-lasting colour, fill in your lips with the creamy liner.

Our lip transformation hacks

The Thin Lips Club

The Thin Lips Club

Small lips, meet your fullest potential

FULLER LIPS THIS WAY
The Unbalanced Lips Club

The Unbalanced Lips Club

Wish you could even up your lips?

RESTORE BALANCE
The Resting B*tch Face Club

The Resting B*tch Face Club

Bored of everyone asking ‘what’s wrong?’

TURN YOUR FROWN UPSIDE DOWN
The Fine Lip Lines Club

The Fine Lip Lines Club

Frustrated by lip colour that goes walkabout?

STAY IN THE LINES
The Scared of a Strong Lip Club

The Scared of a Strong Lip Club

Are you a lip colour wallflower?

BE BOLD
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